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Users will soon have a new feature that permits them to reduce the amount of AI-made videos appearing in their feeds. This move comes as the platform announced that it presently contains over 1 thousand million AI-generated clips.

Testing and Rollout

The update is being tested over the next few weeks before a full-scale rollout. This development comes amid a increase in AI-generated material, driven by new video-generation tools.

AI Content on Other Platforms

Recent reports that nearly a tenth of the most rapidly expanding channels on a competing service exclusively feature AI-generated videos. A considerable share of this output is classified as “AI slop”, a term for poor-quality, bulk-generated content that is often absurd or surreal.

“We know from our community that many people like content produced via AI tools, from digital art to educational videos, and we want to provide users the power to increase or decrease of that, based on their own choices,” commented a platform representative.

Scale of AI Content

TikTok announced that there are now 1.3 billion videos on its network identified as artificially created. In total, over 100 mn pieces of content are uploaded to the app daily, making AI content a relatively small percentage of its complete catalog.

User Control Features

Users will be in a position to limit or boost the volume of AI content they watch by opening the content preference feature in the application and choosing the AI content topic. Additional categories that can already be adjusted under the filter cover current affairs, clothing, beauty, and movement.

Platform Guidelines

TikTok’s rules require creators to identify convincing AI-made content, and it bans malicious AI impersonations of public figures or crisis events. Any authentic-looking artificial content that is unmarked can be removed under its terms of service.

Furthermore, the app will from now on apply an “AI-made” tag to content produced via its proprietary AI systems, or detected by an cross-platform project for spotting content made by AI. This action is designed to stop users from attempting to bypass the labeling process.

AI Literacy Programs

TikTok is additionally launching a $2 million awareness program for specialists and groups to produce learning resources about responsible artificial intelligence. This project will support charitable organizations dedicated to educating programming and robotics.

Moderation Strategy

The platform has justified its moderation strategy, during debate over proposals to make redundant hundreds of content moderators in Britain. The company is planning to reduce 439 jobs in its content moderation department in the UK capital, with trade unions and digital protection specialists voicing alarm that humans are being replaced by machine-led review.

A senior executive explained that people-led review would remain essential, but AI can safeguard staff by filtering out the most harmful content prior to it has to be seen by staff. TikTok stated a 76% decrease in shocking and graphic content handled by content reviewers over the last 12 months due to intervention by its AI tools.

“We think that it’s essential to combine staff and AI to ensure user safety,” she said. “We’ll have people as part of that process, but we also think it’s highly necessary to reduce exposure to unsafe media as rapidly, which is why a significant AI assistance is proving valuable operate efficiently.”